Quora Ads conversion API with One Tag

Guide to setup conversion API event tracking with Adsmurai One Tag.

To setup Quora Ads we'll need 3 data points from your Quora Ads dashboard: your Account Id, your Pixel ID and the access token for Conversion API.

How do I get my Account ID and access token in the Quora Business Manager?

• Go to the "Conversion API" section in your Quora Ads dashboard..
• Click on "Generate token"
• Copy the token.
• Click on "Generate access token".
• Copy and save this token.
• The "Account ID" can be found in the url of the page.
• Save it for later.

How do I get my Pixel ID in the Quora Business Manager?

• To find the Pixel ID go to "Pixels & events" and click on "Setup pixel".
• Pick "Install with a partner".
• You'll find the Pixel ID. Copy it

How do I add a new pixel in Adsmurai One Tag and generate my API key?

• Access your user area in Adsmurai One Tag.
• Click on the "+" symbol to add a new pixel.
• As the Pixel ID, add: Account ID | Pixel ID. Example: If your Account ID is 123456 and your Pixel ID is 78980fef424, your Pixel ID for Adsmurai One Tag would be "123456|78980fef424".
• Paste the access token obtained from Quora Ads.
• Save.

How do I integrate the API key in Google Tag Manager?

• Go to your Google Tag Manager container.
• Open the One Tag tag.
• Add the Pixel ID to the "Quora Ads pixel ID" field. It should be the same combination of "Account ID|Pixel ID" as the previous step.
• Save the changes made.

Done!