Meta conversion API with One Tag

Step by step guide on how to set up Meta (Instagram, Facebook) with Adsmurai One Tag

How do I get my Pixel ID and access token in the Meta Business Manager?

• Go to the Meta Business Manager.
• Copy and save your Pixel ID.
• Navigate to the "Settings" section.
• Click on "Generate access token".
• Copy and save this token.

How do I add a new pixel in Adsmurai One Tag and generate my API key?

• Access your user area in Adsmurai One Tag.
• Click on the "+" symbol to add a new pixel.
• Paste both the Pixel ID and access token obtained from Meta.
• Generate your Adsmurai One Tag API key.
• Copy and save this generated API key.

How do I integrate the API key in Google Tag Manager?

• Go to your Google Tag Manager container.
• Open the One Tag label.
• Paste the API key generated previously in Adsmurai One Tag.
• Configure the label with the provided information.
• Save the changes made.

Done!