Learn how to create a layout

Design layouts and enrich your product images, bye bye plain image

First, access the Creatives tool in the menu: 
Captura de pantalla 2023-12-20 a las 15-16-07-png-1

Using existing templates

Visit the Templates section within the Library to use pre-existing layouts that can easily showcase what you can create.

Captura de pantalla 2023-12-20 a las 15-18-10-png

To preview how this layout would look like with your products, click on the blue botton in the top right corner that says PREVIEW. Select a product from any of your Data Imports or Optimized Feeds.

Captura de pantalla 2023-12-20 a las 15-25-55-png

Move elements around and modify them using the different menus that appear when an element is selected.

If your products have more than one image available (e.g., front and lateral photos of the same product) and you want to include them in the layout:

  1. Add an extra Product Image (left menu --> Images --> Dynamic Image --> Add Product Image)
  2. Click on the three dots on the top menu and select the product image you want to use.

Captura de pantalla 2023-12-20 a las 15-32-19-png

If you want to apply the created layout to your catalog or a group of products, you need to SAVE the layout first and then apply it through an optimization.

Find all your saved layouts in the Library section (Your Ads).

Captura de pantalla 2023-12-20 a las 15-35-58-png

 

Creating your own layouts

Now, let's learn how to create a layout from scratch.

The best way to start is by incorporating creative elements already used for your brand in other outlets like social media, web, outdoor advertising, etc.

Drag elements into the canvas through the Media section.

Captura de pantalla 2023-12-20 a las 15-41-26-png

You can also create these elements within the tool using the sections Shapes, Icons and BG color (background colors). Use the Search bar to look for the right elements for you layout.

Captura de pantalla 2023-12-20 a las 15-48-29-png Captura de pantalla 2023-12-20 a las 15-48-57-png Captura de pantalla 2023-12-20 a las 15-49-28-png

Visit the Inspiration section for free royalty-free images to use in your layouts. Additionally, generate images using AI by typing in your desired specifications.

Captura de pantalla 2023-12-20 a las 15-59-09-png

Once you have the static elements, proceed to add dynamic elements that will change depending on the product you are showing: product images and product information.

Adding product images

Visit the Images section and click on Dynamic Image. By clicking on the Add Product Image  button a grey box will appear, which will be replaced once the layout is applied to a product catalog.

Captura de pantalla 2023-12-20 a las 16-10-34-png

To preview this, click on the PREVIEW button on the top right corner and select a product from your Data Imports or Optimized Feeds.

Captura de pantalla 2023-12-20 a las 16-10-56-png

Adding product information

Include information from your products, such as the product title, price, sale price, etc., in the layout. 

Captura de pantalla 2023-12-20 a las 16-24-24-png

Combine dynamic text with static text.

Captura de pantalla 2023-12-20 a las 16-25-50-png

Note that in the Text section, you can find Template text, and you can upload your own fonts.

 

Finally, add shapes and icons to complement your layout.

Captura de pantalla 2023-12-20 a las 16-26-23-png

Resizing layouts

Adapt your layouts to different ad formats on the Resize section: 

Captura de pantalla 2023-12-20 a las 16-35-34-png

If you wish to apply the created layout to your catalog or to a group of products in your catalog, you will have to SAVE first the layout and then apply it through an optimization.

You can find all your saved layouts in the Library section (Your Ads).

 

👉 Search for more info and take a look at our help center. Learning everything about Adsmurai Marketing Platform has never been so easy.

 

¿Do you still have doubts?

Check out the following video guide on how to create a layout: