Getting started with Adsmurai One Tag

Track seamlessly all your events and ensure a flawless attribution without leaving your Google Tag Manager.

The rise of tracking prevention systems and the upcoming third-party cookies block would limit your ability to track your user’s activity. Adsmurai One Tag works with Google Tag Manager web, and there is no need for a GTM server container.

With One Tag you will be able to keep capturing all your website events, control which information is shared, and avoid missing any data at all.

Before you start

Adsmurai One Tag works on Google Tag Manager. You'd need to have the triggers and the variables (the data you want to send for each event) ready before you start setting up One Tag.

If you don't have it yet, please go through the documentation of your CMS (Wordpress, Shopify...) and set it up before you continue.

You can manage several domains in the same Adsmurai Marketing Platform organization, and the event quota will automatically be shared among all your sites.

Questions? Feel free to submit a question.

How does it work?

For Meta, Retrieve your pixel ID and access token in Events Manager.
Add this pixel's ID and access token in your One Tag dashboard.
Generate your API key in your One Tag dashboard.
Use it in this GTM template to create your events.
Duplicate the GTM template for as many events as you want to track (pageView, purchase...). You can send events to several channels from the same tag.

Keep traceability of user's activity on your website in just a few clicks

Recommendations

Turn on data hashing if you are sharing user data with the channels.
Test your implementation with each channel.
Before going live, troubleshoot your tracking setup.

Get started with One Tag

Choose your plan and start capturing all your events via Conversions API.